1. Introduction and Overview.

This Privacy Policy provides a comprehensive description of how CalFlowers, a 501(c)(6) nonprofit organization, (“CalFlowers,” “we,” “our,” or “us”) collects, uses, and shares information about you. It applies to any online location operated by us that links to this Privacy Policy (the “Service”). 

By using the Service, you agree to our Terms of Use and to our collection, use, and disclosure practices, and other activities as described in this Privacy Policy. If you do not agree, please discontinue use of the Service.

If you have any questions, please contact us as set out in the “Contact Us” section below.

2. Information Collection.

A. Information You Provide.

We collect information about you when you use the Service. The categories of information we collect include your first and last name, email address, business name, and business title. You may choose to voluntarily provide other information to us that we do not request, and, in such instances, you are solely responsible for such information.

B. Information Collected Automatically.

In addition, we automatically collect information when you use the Service. The categories of information we automatically collect include:

  • Service Use Data: This includes data about features of the Service you use, pages you visit, emails, the time of day you browse, and your referring and exiting pages.

  • Device Data: This includes data about the type of device or browser you use, your device’s operating software, your internet service provider, your device’s regional and language settings, and device identifiers such as IP address.

  • Location Data: This includes non-precise location data, such as location derived from an IP address or data that indicates a city or postal code level.

The types of tracking technologies we use to automatically collect information include:

Cookies:

These are small data files stored on your device that act as a unique tag to identify your browser. We use two types of cookies: session cookies and persistent cookies. Session cookies make it easier for you to navigate our website and expire when you close your browser. Persistent cookies help personalize your experience, remember your preferences, and support security features. Persistent cookies may remain on your device for extended periods and can generally be controlled through your browser settings.

Pixels

 (Web Beacons): These are code embedded in a website, video, email, or advertisement that sends information about your use to a server. There are different types of pixels, including image pixels (small graphic images) and JavaScript pixels (containing JavaScript code). When you access a website, video, email, or advertisement that contains a pixel, it may allow us or a separate entity to drop or read cookies on your browser. Pixels, in combination with cookies, track activity by a specific browser on a specific device.

C. Information from Other Sources:

 We also collect information from other sources. The categories of sources from which we collect information include:

  • Social media networks with which you interact.
  • Publicly available sources, including data in the public domain.

3. Use of Information.

We collect and use information in accordance with the practices described in this Privacy Policy. Our purposes for collecting and using information include:

  • Operating and managing our Service.
  • Performing services requested by you, such as responding to your comments, questions, and requests, and providing customer service.
  • Sending you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages.
  • Preventing and addressing fraud, breach of policies or terms, and threats or harm.
  • Monitoring and analyzing trends, usage, and activities.
  • Improving the Service, marketing efforts, and products and services.
  • Fulfilling any other purpose at your direction.
  • With notice to you and your consent.

Notwithstanding the above, we may use information that does not identify you (including information that has been aggregated or de-identified) for any purpose except as prohibited by applicable law. For information on your rights and choices regarding how we use information about you, please see the “Your Rights and Choices” section below.

4. Sharing of Information.

We share information we collect in accordance with the practices described in this Privacy Policy. The categories of parties with whom we share information include:

  • Affiliates: We share information with our affiliates and related entities in instances where they act as our service providers or for their own internal purposes.

  • Merger or Acquisition: We share information in connection with, or during negotiations of, any proposed or actual merger, purchase, sale, or any other type of acquisition or business combination of all or any portion of our assets, or transfer of all or a portion of CalFlowers to another entity.

  • Security and Compelled Disclosure: We share information to comply with the law or other legal process, and where required, in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We also share information to protect the rights, property, life, health, security, and safety of us, the Service, or anyone else.

  • Vendors and Other Parties: We share information with vendors and other parties for analytics and related purposes. These parties may act as our service providers, or in certain contexts, independently decide how to process your information. For more information on analytics, see the “Analytics” section below.

  • Facilitating Requests: We share information at your request or direction.

  • Consent: We share information with notice to you and your consent.

Notwithstanding the above, we may share information that does not identify you (including information that has been aggregated or de-identified), except as prohibited by applicable law. For information on your rights and choices regarding how we share information about you, please see the “Your Rights and Choices” section below.

5. Other Parties.

Our Service includes links that hyperlink to websites, platforms, and other services not operated or controlled by us. Please note that when you interact with other parties, including when you leave our Service, those parties may independently collect information about you and solicit information from you. The information collected and stored by those parties remains subject to their own policies and practices, including what information they share with us, your rights and choices on their services and devices, and whether they store information in the U.S. or elsewhere. We encourage you to familiarize yourself with and consult their privacy policies and terms of use.

6. Analytics and Advertising.

We use analytics services, such as Google Analytics, to help us understand how users access and use the Service. As part of this process, we may incorporate tracking technologies into our own Service (including our website and emails). For example, we place ads through Google and Facebook that you may view on their platforms as well as on other websites and services.

As part of this process, we may incorporate tracking technologies into our own Service (including our website and emails) as well as into our ads displayed on other websites and services. Some of these tracking technologies may track your activities across time and services for purposes of associating the different devices you use, and delivering relevant ads and/or other content to you (referred to as “Interest-based Advertising”).

As indicated above, vendors and other parties may act as our service providers, or in certain contexts, independently decide how to process your information. We encourage you to familiarize yourself with and consult their privacy policies and terms of use.

For further information on the types of tracking technologies we use on the Service and your rights and choices regarding analytics and Interest-based Advertising, please refer to the “Information Collected Automatically” and “Your Rights and Choices” sections.

7. Your Rights and Choices.

A. Account Management:

You may access, update, or delete certain information that you have provided to us through your account by visiting your account settings. Please note that we will retain and use information about you as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

B. Tracking Technology Management:

  • Cookies: Most browsers accept cookies by default. You can instruct your browser to decline or delete cookies by changing its settings. If you use multiple browsers on your device, you will need to instruct each browser separately. Your ability to limit cookies is subject to your browser settings and limitations.
  • Do Not Track: Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. However, there is no industry consensus on how to respond to these signals. Unless required by law, we do not monitor or take action with respect to “Do Not Track” signals. For more information on “Do Not Track,” visit http://www.allaboutdnt.com.
  • Please note that disabling or removing tracking technologies may affect the functionality of certain parts of the Service.

C. Analytics and Interest-Based Advertising Management:

Google provides tools to allow you to opt out of the use of certain information collected by Google Analytics at https://tools.google.com/dlpage/gaoptout and by Google Analytics for Display Advertising or the Google Display Network at https://www.google.com/settings/ads/onweb/.

The companies we work with for Interest-based Advertising may be participants of the Digital Advertising Alliance (DAA) and/or the Network Advertising Initiative (NAI). To opt out of receiving Interest-based Advertising from participating companies, visit https://www.aboutads.info/choices and https://www.networkadvertising.org/choices/ for website opt-outs, and https://www.aboutads.info/appchoices for mobile opt-outs. Please note that opting out through these links only applies to the specific browser or device used and does not guarantee that your information will not be processed for Interest-based Advertising purposes by other companies.

D. Communications:

Emails: You can unsubscribe from receiving promotional emails by following the unsubscribe instructions at the bottom of the email or by emailing us at [email protected]

  • with the word “UNSUBSCRIBE” in the subject field. Please note that you cannot opt out of transactional messages.

Your opt-out applies only to the email address used and will not affect subsequent subscriptions.

8. Children.

The Service is intended for general audiences, and is not directed at children under 13 years old. We do not knowingly collect personal information (as defined by the U.S. Children’s Privacy Protection Act, or “COPPA”) from children. If you are a parent or guardian and believe we have collected personal information in violation of COPPA, contact us at [email protected] and we will remove the personal information in accordance with COPPA.

9. Shine the Light.

Customers who are residents of California may request (i) a list of the categories of personal information disclosed by us to third parties during the immediately preceding calendar year for those third parties’ own direct marketing purposes; and (ii) a list of the categories of third parties to whom we disclosed such information. To exercise a request, please write us at the email or postal address set out in “Contact Us” below and specify that you are making a “California Shine the Light Request.” We may require additional information from you to allow us to verify your identity and are only required to respond to requests once during any calendar year.

10. Data Security.

We implement and maintain reasonable administrative, physical, and technical security safeguards to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. Nevertheless, transmission via the internet is not completely secure and we cannot guarantee the security of information about you

11. International Transfer.

We are based in the U.S. and the information we collect is governed by U.S. law. If you are accessing the Service from outside of the U.S., please be aware that information collected through the Service may be transferred to, processed, stored, and used in the U.S. and other jurisdictions. Data protection laws in the U.S. and other jurisdictions may be different from those of your country of residence. Your use of the Service or provision of any information therefore constitutes your consent to the transfer to and from, processing, usage, sharing, and storage of information about you in the U.S. and other jurisdictions as set out in this Privacy Policy.

12. Changes to this Privacy Policy.

We reserve the right to revise and reissue this Privacy Policy at any time. Any changes will be effective immediately upon posting of the revised Privacy Policy. Your continued use of our Service indicates your consent to the Privacy Policy then posted. If the changes are material, we may provide you additional notice to your email address.

13. Contact Us.

If you have any questions or comments about this Privacy Policy, our data practices, or our compliance with applicable law, please contact us:
By email:

[email protected]

Who we are

Suggested text: Our website address is: https://thatflowerfeeling.org.

Comments

Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select "Remember Me", your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

Suggested text: If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Suggested text: Visitor comments may be checked through an automated spam detection service.